The Wall Street Journal is the world’s most important business newspaper with over 3 million subscribers. The digital offering is a key growth segment, with over 2.2 million digital subscriptions and a growth rate of 23%. To increase the appeal to its digital subscribers, the Wall Street Journal offers dubbing of its articles with Linguatec’s Voice Reader technology. “Listening is the new reading” – this trend will continue to grow in the future due to the strong improvements in text to speech technology.
